Geely joins the club of exporting 100,000 vehicles in a single month.

Geely joins the club of exporting 100,000 vehicles in a single month.

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Author | Zhou Zhiyu

Geely Auto has also crossed the monthly export milestone of 100,000 vehicles.

On July 1st, Geely Auto released sales data showing overseas exports in June reached 102,874 vehicles, up 157% year-on-year and 21% month-on-month, breaking the 100,000 mark for the first time. In the first half of the year, Geely's cumulative exports reached 474,228 vehicles, up 158% year-on-year, already surpassing full-year export figures for 2025.

This milestone is worth noting even more than "record-breaking sales."

In the past two years, Chinese carmakers have expanded rapidly overseas, but not many have managed to stabilize monthly exports at the 100,000-vehicle level. Chery has long been a representative of Chinese car exports, and BYD's overseas sales have quickly climbed this year. Now Geely has joined this segment, marking that the overseas competition among Chinese automakers has shifted from the breakout of a few leading companies to a new stage where major auto groups collectively go international.

Geely achieved this not in an easy market. Domestically, the price war continues, new energy penetration is already high, and growth is becoming increasingly difficult.

According to CAAM data, in May this year, China exported about 809,000 passenger vehicles, up 73% year-on-year, with new energy vehicles accounting for about 435,000, more than half of the total. In other words, going overseas is becoming a common choice for Chinese carmakers to absorb capacity and unlock profit margins.

The change for Geely is that overseas markets are no longer just supplementary.

In June, Geely’s overseas sales accounted for 42.7% of the monthly total; exports in the first half accounted for about one-third of total sales. More importantly, the export structure is changing. In the first half, Geely exported 277,189 new energy vehicles overseas, up 585% year-on-year, making up nearly 60% of overseas exports. In other words, this round of growth isn’t fueled by traditional fuel cars flooding lower-tier overseas markets, but by new energy products entering volume stages across multiple markets.

This reflects a restructuring of Geely's product lineup.

In the first half, Geely's cumulative sales reached 1,422,958 vehicles, a new high for the period; June sales were 240,799 vehicles, with both year-on-year and month-on-month growth for four consecutive months. New energy sales hit 161,449 vehicles in June, accounting for 67%; cumulative new energy sales in the first half were 799,454 vehicles.

Galaxy takes on the mainstream new energy volume. In the first half, Galaxy sold 519,793 vehicles, with 108,206 sold in June alone, including 50,906 of the StarWish in June, 19,439 Starship 7 EM-i, and 13,543 Galaxy E5. It targets the most crowded yet largest mainstream new energy market.

Zeekr is charged with pushing Geely's price band upwards. In June, Zeekr delivered 35,169 vehicles, up 111% year-on-year; in the first half, 178,370 vehicles were delivered, up 97% year-on-year, with global cumulative deliveries exceeding 820,000 vehicles. Zeekr 9X’s average transaction price exceeded 530,000 yuan, and 009, 7X are seeing sustained volume in several high-end segments. For Geely, Zeekr is not just about sales numbers, but key to improving profit structure.

Lynk & Co and China Star carry the basic plate for new energy transformation and fuel/hybrid models respectively. Lynk & Co sold 144,215 vehicles in the first half, with new energy models accounting for 65%; China Star sold 580,580 vehicles in the first half, continuing to provide steady cash flow. Thus, Geely has formed a fairly clear division of labor.

This structure, applied to overseas markets, is what Geely truly needs to validate.

Geely's overseas growth is no longer just "shipping cars out." Galaxy Starship 7 has entered 57 countries and regions in Asia, Europe, America, and Australia, ranking first among all brands for PHEV sales in its debut month in Croatia, and becoming the best-selling midsize PHEV SUV in Australia in May. StarWish topped the monthly model sales chart in Uruguay in its second month, and plans to start production at the Ayrton Senna Complex factory of Renault-Geely Brazil Company.

Zeekr is opening doors in overseas high-end markets. The brand has entered over 50 countries and regions, with more than 650 stores globally. 009 leads the luxury pure electric MPV segment in markets like Thailand and Malaysia; 7X breaks into the luxury SUV track in Australia, Mexico, and others. In the second half of the year, Zeekr 9X will first launch in the Middle East, followed by entry into Europe, Latin America, Central Asia, and other markets.

But breaking 100,000 in exports is just the first threshold.

The external environment for Chinese carmakers going overseas is getting tougher. The EU has already imposed anti-subsidy tariffs on Chinese-made EVs; this year, China and the EU are having new rounds of negotiations over trade imbalances, export controls, and market access. Tariffs, quotas, local certification, data compliance, after-sales service, and residual value systems will all become costs in the next phase of Chinese automakers’ global expansion.

This is Geely’s biggest difference from the pure export model of the past. It needs to truly convert resources from Volvo, Proton, Renault Korea, Renault Brazil, etc. into local manufacturing, channels, and service capabilities. Relying solely on finished vehicle exports can quickly scale up; but to counter trade barriers and stabilize profit margins, it's necessary to localize more of the production, research, supply, and sales process.

Geely has now qualified for the scaling game. Breaking 100,000 in monthly exports means it has entered the first tier for Chinese automakers going global. But next, Geely faces even harder questions.

Chinese automakers no longer lack speed in going overseas. What’s missing is turning speed into profit and brand strength in more complex markets.

For Geely, this is a new sales record; for the Chinese auto industry, it is more a sign that global competition has entered a new phase.

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