Korean stocks are not just about Samsung and SK Hynix—shares across the board under the "old chaebol" LG have surged, with LG Electronics quadrupling this year.

LG Electronics' stock has risen over 300% this year, transforming from a traditional home appliance company into one of the most prominent AI-related stocks in the Korean market. On June 1st, media reports stated that LG Group Chairman Koo Kwang-mo will meet with NVIDIA CEO Jensen Huang on June 5th, with the talks expected to focus on expanding cooperation in physical AI fields such as robotics and autonomous driving. After the news broke, LG Electronics' stock hit the daily 30% price limit for the second consecutive trading day, and its stock price has quadrupled this year. NH Seoul's spot stock manager Shawn Oh commented, "The key point of the meeting between Koo Kwang-mo and Jensen Huang is to expand cooperation in the physical AI field, with potential benefits covering multiple affiliated companies such as LG Innotek and LG Uplus." This round of increases quickly spread throughout the LG group. On Monday, LG CNS saw a daily surge of up to 29%, LG Corp. rose 26%, LG Innotek climbed 23%, and LG Uplus jumped 17%, with each company's stock price reaching a historic high. Soowook Hwang, an analyst at Korea's Meritz Securities, offered a more macro interpretation of this market movement in his research report. He wrote: Jensen Huang's visit is less of a one-off company meeting than it is a signal—what role will Korea play in NVIDIA's global AI infrastructure expansion strategy? The market is not re-pricing who will build AI services, but who will construct the physical infrastructure required to run AI. From Home Appliance Giant to AI Rising Star: LG Electronics' Role Recast As chip stocks surge, investors are seeking new ways to participate in the AI theme. Physical AI—AI applications represented by robotics and autonomous driving—is becoming a new focus for capital rotation. After 2026, LG Electronics’ accelerated layout in robotics and physical AI has made it a focal point for new investment. Last year, LG Electronics was almost completely absent from Korea’s chip-driven AI rally. LG Electronics originated as the "Goldstar" home appliance company in the 1950s, and has now grown into a conglomerate spanning multiple business sectors. Currently, LG Electronics has integrated into NVIDIA's ecosystem at the application level and is using NVIDIA’s Omniverse platform for digital simulation of smart factories. Previously, NVIDIA executive and Jensen Huang’s daughter, Monica Huang, met with LG Electronics President Lyu Jae-cheol in April this year to discuss cooperation details. Risk Warning and Disclaimer The market has risks and investments need caution. This article does not constitute personal investment advice and does not take into account individual user’s investment goals, financial situation, or needs. Users should consider whether any opinions, views, or conclusions in this article are suitable for their particular situation. Any investment based on the article is at your own risk.