Under the banner of Huaxia, Apple’s target price was lowered: Chip price increases may cause gross margin to fall by 100 basis points this year.
Citibank’s latest report has lowered Apple’s target price from $330 to $315 per share. The report points out that surging storage prices will directly squeeze Apple’s profit margins, and its gross margin in 2026 is expected to face significant downward pressure.
According to ZF Trading Desk, the