User growth is nearing its ceiling—how can WeChat Mini Games continue to expand their commercial scale?
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Author | Huang Yu
Since the launch of the phenomenal mini-game "Jump Jump" in 2017, WeChat mini-games have grown into a super ecosystem with over 500 million monthly active users, and this scale has lasted for nearly two or three years.
On May 27th, during the 2026 WeChat Mini-game