Report: Warner Bros. plans to reject Paramount's acquisition proposal again next week.

Report: Warner Bros. plans to reject Paramount's acquisition proposal again next week.

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On Tuesday local time, according to media reports citing people familiar with the matter, after rival media company Paramount amended the terms of its acquisition offer, Warner Bros. Discovery plans to again reject its acquisition proposal.

It should be noted that the Warner Bros. board has not yet made a final decision and will hold a meeting next week to discuss related matters. One of the board's concerns is that Paramount has not increased its bid, while Warner Bros. had previously considered the bid to be inferior to the acquisition offer from Netflix Inc.

Paramount, the parent company of Paramount Pictures and MTV, is currently openly taking action to gain support for its proposal to acquire Warner Bros. Warner Bros. owns HBO and CNN.

Previously, on December 8, Paramount publicly offered $30 per share in cash to acquire Warner Bros., just three days after Warner Bros. agreed to a deal with Netflix. The Netflix deal involves acquiring only Warner Bros.'s studios and streaming business. Since then, Paramount has amended its offer twice, most recently including a commitment that billionaire Larry Ellison will personally guarantee $40.4 billion in equity financing and other related promises.

Paramount is controlled by Ellison and his son David Ellison. David Ellison is a film producer and is currently working to build a media empire. The Ellison family took control of Paramount in August this year and has since submitted multiple acquisition offers to Warner Bros. If the deal succeeds, Paramount, a relatively small company, would gain one of Hollywood's earliest production studios and a greater scale advantage in streaming media.

According to people familiar with the matter, the Warner Bros. board remains unmoved and is waiting for Paramount to improve the financial terms of its acquisition offer. Several shareholders have also indicated that they expect Paramount to offer a higher price. The board is also concerned that Paramount's deal structure may prevent the company from autonomously managing its debt without approval from the Ellison family, and Paramount has also not guaranteed to cover the contract termination fees that Warner Bros. would incur for cancelling its deal with Netflix.

In public filings, Warner Bros. stated that for a variety of reasons, it considers Netflix's offer to be superior to Paramount's proposal, including concerns that if Paramount's acquisition succeeds, the company will bear heavier debt and plans to cut more jobs. Netflix is the most valuable company in Hollywood, with a market capitalization exceeding $400 billion.

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