Trump targets U.S. meat prices again, "iron fist" aimed at the four giants

Trump targets U.S. meat prices again, "iron fist" aimed at the four giants

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Facing increasing political pressure and growing public concerns over the cost of living, the Trump administration has ordered an investigation into some of America’s largest meat processors, accusing these industry giants of illegally conspiring to manipulate prices and harming ranchers and consumers.

On Friday afternoon, Trump announced the decision via his social media platform Truth Social, saying he had asked the Justice Department to “immediately begin an investigation” into these meat processing companies. Less than an hour later, Attorney General Pam Bondi confirmed on social platform X that the relevant investigation had begun. This swift series of actions directly targets the handful of companies that have long dominated the U.S. beef market.

The news immediately triggered volatility in related company stock prices. Shortly after Trump posted, shares of Tyson Foods and global meat giant JBS both fell to intraday lows. Although Tyson's stock rebounded to close up 1.9%, JBS ended the day down 3.6%, showing a direct market response to the potential antitrust investigation.

This move comes as the White House is under enormous pressure over the cost of living. In the recent off-year elections, cost-of-living issues helped several Democratic candidates to victory, posing a challenge to the Trump administration, which has campaigned on lowering inflation. This investigation into meat prices is the latest effort by the Trump administration to show its determination to resolve the “affordability” issue.

White House Targets the Big Four Meat Companies

The Trump administration’s actions this time are very direct. In a statement, the White House pointed out that JBS, Cargill, Tyson Foods, and National Beef control 85% of the U.S. beef processing market. In his post, Trump wrote that these meat processors, “mostly foreign-owned,” have pushed up beef prices through “illegal collusion, price monopolies, and price manipulation,” while American ranchers are being blamed.

The White House said the investigation aims to “eliminate any illegal collusion, restore fair competition, and protect our food security.” By examining whether these companies have engaged in coordinated pricing or limited capacity in violation of antitrust laws, the government intends to directly intervene in market structure. Trump emphasized:

“Immediate action must be taken to protect consumers, combat illegal monopolies, and ensure these companies do not profit criminally at the expense of the American people.”

Behind this investigation is a profound political and economic background. The Trump administration is striving to deal with persistent inflation pressures. Although price increases slowed after he took office, the inflation rate remains stubborn. Data shows that inflation in September rebounded to 3%, still higher than the Federal Reserve’s 2% target.

The cost-of-living issue has become a key political topic. In the recent elections, Democrats won by focusing on voters’ affordability concerns. In response, Trump declared earlier on Friday that his administration is the “victor on affordability,” blaming the previous administration for leaving behind an “unprecedented mess of high inflation.” The investigation into meat giants can be seen as a proactive move by the Trump administration in the battle against inflation, responding to voter concerns.

Market Responds, Stock Prices Under Pressure

Following the announcement of the investigation, Tyson Foods and JBS rapidly plunged to their lowest points of the day, showing investor concerns over potential fines, lawsuits, and even business model changes that an antitrust probe might bring.

Although market sentiment improved intraday, Tyson Foods' stock reversed losses to close up 1.9%, while JBS failed to recover, closing down 3.6%.

The antitrust probe into meat industry giants is just part of the Trump administration’s multi-pronged response to high prices. Earlier this year, beef prices hit historic highs due to cattle shortages in the U.S. The high costs have filtered into the restaurant industry, forcing steak houses to cut portion sizes or raise prices.

Over the past few weeks, Trump has repeatedly promised to lower beef prices. In addition to this investigation, he has also said he would consider increasing beef imports from Argentina to ease domestic supply pressures. Moreover, this administration has made moves in other areas to lower people’s cost of living, including continued pressure on the Federal Reserve to lower interest rates to reduce mortgage burdens, and announced a plan this Thursday to cut obesity drug prices. These measures comprise a comprehensive offensive around “affordability,” as the Trump administration approaches key election moments.

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